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March 14, 2013

Global Polls Reveal Consumers Worldwide Want an End to Animal Testing for Cosmetics

Humane Society International

  • Polls show consumers worldwide want companies to make the leap to cruelty-free.istock

We knew that there’s strong support for a global ban on cosmetics animal testing -- and decisive action to replace it with non-animal alternatives -- and now we have the scientific proof. HSI and our Be Cruelty-Free campaign partners commissioned a series of public opinion surveys that we released in the wake of the European Union's sales ban on animal-tested cosmetics.

We went to some of the world's key cosmetics markets—Brazil, Canada and South Korea—while The Humane Society of the United States commissioned a comprehensive U.S. poll. HSI also partnered with LUSH Fresh Handmade Cosmetics and local animal welfare organizations to commission a poll in Japan.

Here's what we found

Canada: 8 out of 10 people support a national cosmetics animal testing ban

  • 88 percent agreed that animal testing "can cause pain and suffering to animals and it is not worth causing this kind of suffering just to test the safety of cosmetics, especially when there are safe ingredients already available."
  • 81 percent support a nationwide ban on the testing of cosmetics and their ingredients on animals.
  • Among those who were either undecided or opposed to a Canadian ban, when told that the European Union has banned cosmetic testing on animals, a third changed their minds to support a Canadian ban.

South Korea: 7 out of 10 people support a national animal testing ban for cosmetics

  • 65.6 percent agree that animal testing “can cause pain and suffering to animals and it is not worth causing this kind of suffering just to test the safety of cosmetics, especially when there are safe ingredients already available.”
  • 70.2 percent support a nationwide ban on the testing of cosmetics and their ingredients on animals.
  • Among those who were initially undecided or opposed, nearly half changed their minds to support a Korean ban after learning that the EU and Israel have already banned cosmetic testing on animals.

Brazil: Two out of 3 people support a national ban

  • Two out of three Brazilians support a nationwide ban on the testing of cosmetics and their ingredients on animals.
  • 61 percent agreed that animal testing “can cause pain and suffering to animals and it is not worth causing this kind of suffering just to test the safety of cosmetics, especially when there are safe ingredients already available.”
  • Two out of three agreed that “cosmetic companies that say they are committed to sustainability, protection of the environment and use of natural or organic ingredients should also ensure that they do not test their products on animals.”

Japan (source: LUSH Japan)

  • Nearly 90 percent responded that “I don’t want manufactures to use ingredients in cosmetics whose safety cannot be determined unless they are tested on animals.”
  • More than half said they felt strongly about the issue of cosmetics animal testing.
  • 65 percent said that “manufactures that test on animals should publicize the species and number of animals that they use for testing.”

United States (source: HSUS)

  • 68 percent know that animals are used to test the safety of cosmetics.
  • Three in four voters say that they would feel safer, or as safe, if non-animal methods were used to test the safety of a cosmetic instead of animal testing.
  • Strong majorities of women, regardless of age, level of education or ethnicity, think animal testing of cosmetics should be illegal.
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