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December 9, 2013

Campaigners Unite to Ban Brazil's Cosmetics Animal Testing for International Animal Rights Day

Humane Society International

  • International Animal Rights Day is the perfect opportunity to pledge support by signing and sharing the Be Cruelty-Free petition. iStockphoto

SAO PAULO – In celebration of International Animal Rights Day, Brazil's leading animal protection groups united to achieve a national ban on animal testing for cosmetics. The Be Cruelty-Free campaign is urging Brazilians to pledge its support for an end to cosmetics cruelty by signing their Avaaz petition.   

For the past year, Humane Society International, ARCA Brasil, ProAnima and the National Forum for the Protection and Defence of Animals, have led Brazil's first ever high-profile national campaign to ban cruel animal testing of cosmetics. More than 150 Members of Congress have pledged their support to Be Cruelty-Free. The CONCEA agency is considering HSI's formal proposal for legislative reform presented in September.CONCEA will gather for their next meeting on the 19th and 20th February. Globally the campaign has the backing of musical legend Sir Paul McCartney and many others. 

Sir Paul said: “The ugly truth about testing beauty products on animals is that it causes them unimaginable pain and suffering. If every cosmetic tested on rabbits or mice had a photo on the packaging showing these animals with weeping swollen eyes and inflamed skin, I believe everyone would leave cruelty on the shelf and go for the cruelty-free option instead. So, let’s stand up for those defenceless animals by supporting Humane Society International’s Be Cruelty-Free campaign to end animal testing of cosmetics."

Animal testing for cosmetics is banned throughout Europe, Israel and India, but it is still legal in Brazil, where cosmetics regulations continue to rely on painful skin, eye and oral toxicity tests on rabbits and rodents. Cosmetic chemicals can even be cruelly tested on rabbits' genitals under the Agência Nacional de Vigilância Sanitária’s guidelines. 

Helder Constantino, HSI's Be Cruelty-Free Brazil campaign manager said: “The truth about many of our beauty products is that they've been tested on animals. There's nothing beautiful about swollen eyes, bleeding skin, internal organ damage and death, but this is the shocking fate of animals in Brazil's cosmetics tests. We know that Brazilian consumers want the animals' suffering to end, so International Animal Rights Day is the perfect opportunity to pledge support by signing and sharing our petition."   

Sign the Be Cruelty-Free Brazil Avaaz petition here.


Media Contact: Helder Constantino, +55 (21) 8342 4163, hconstantino@hsi.org 

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