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June 28, 2014

Fernanda Tavares Poses in Brazil World Cup Strip to Urge Senators to Score a Goal for Animals, Ban Brazil’s Cruel Cosmetics Testing

Humane Society International

    Marcelo Faustini

While Brazil is scoring goals on the pitch at  the World Cup, supermodel Fernanda Tavares and the global animal protection organization Humane Society International are urging Senators to score a goal for animals by voting to ban cosmetics animal testing in Brazil. In a stunning new photo for HSI’s Be Cruelty-Free Brazil campaign, Tavares wears the Brazilian national football shirt while cuddling rescue rabbit Linho who represents the thousands of rabbits and other animals suffering in cosmetics tests in Brazil.

In early June, the Chamber of Deputies voted to pass bill 6602/13 to ban cosmetics animal testing. But now the bill comes to the Senate which must also vote in support if it is to become law. The bill comes following two years of high-profile campaigning by Be Cruelty-Free Brazil and others, including face to face meetings between legislators and Tavares in her role as Be Cruelty-Free Brazil Ambassador. However, loopholes in the bill mean it won’t yet secure an end to cosmetics animal testing. To achieve that, HSI’s Be Cruelty-Free Brazil  team will now work in the Senate to introduce vital amendments.

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Fernanda Tavares said: “Testing cosmetics on rabbits and other animals is a needless cruelty and it must end here in Brazil and around the world. As HSI’s Be Cruelty-Free Brazil Ambassador I am very proud that this compassionate bill has been passed by the Deputies and is now coming before the Senate. So as we prepare for the World Cup and the global spotlight falls on Brazil, I implore Senators to score a goal for animals by voting in favour of a test ban. But I also urge them to amend the bill and make this a watertight ban with no loopholes. The people want a full ban, the animals deserve it, and Brazil is ready for it. Be Cruelty-Free is the largest campaign in the world to end cosmetics cruelty. With their help, Brazil can become the first country in Latin America to kick out cosmetics animal testing for good.”

HSI is working hard to convince Senators to accept urgent amendments to the bill to close loopholes that still leave Brazil’s laboratory animals at risk from testing. The current wording does not prohibit animal testing of “ingredients with unknown effects,” a definition which could apply to a vast number of new and existing cosmetic ingredient, thus leaving the door wide open to animal testing. Neither does the ban prohibit the sale of cosmetics newly animal-tested abroad.
Antoniana Ottoni, HSI’s Be Cruelty-Free Brazil Political Adviser said: “Here in Brazil we have an opportunity to join the global cruelty-free cosmetics trend and so it’s vital that the Senate supports a ban. But it must be a true ban that ends all cosmetics cruelty; otherwise it will fail to put an end to the beauty industry’s ugly animal testing secret.”

Cosmetics animal testing is banned across the European Union, Norway, Israel and India. In January the State of São Paulo introduced a total ban on such testing. However in the rest of Brazil, such testing is still legal, with cosmetics regulations relying heavily on outdated and cruel procedures in which rabbits and rodents are subjected to painful eye, skin and oral poisoning.

Our rabbit Linho was kindly provided by Ação Animal (www.acaoanimal.org.br), an NGO rescuing and helping animals in Rio de Janeiro. Please adopt, don’t buy.

Be Cruelty-Free Brazil is part of the largest campaign in the world to end cosmetics animal testing, supported by ARCA Brasil, ProAnima and the National Forum for the Protection and Defence of Animals. Be Cruelty-Free campaigns are active in Australia, Canada, China, India, Japan, Korea, New Zealand, Russia, Taiwan and the United States, where the campaign is led by The Humane Society of the United States.  

Media contact: Helder Constantino, +55 (21) 8342 4163, hconstantino@hsi.org

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