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May 19, 2014

San José Restaurant Joins Global Meatless Monday Movement

Costa Rica Beer Factory launches program to mitigate climate change and promote healthy eating

Humane Society International; Costa Rica Beer Factory

  • iStockphoto

Costa Rica Beer Factory has become the first restaurant in the country to join the global Meatless Monday movement, which aims to reduce meat consumption by incorporating vegetarian alternatives one day a week. Humane Society International worked with the restaurant to implement the program.

Meat consumption is a leading cause of global climate change and other environmental problems. The Meatless Monday movement helps mitigate this environmental damage, while encouraging the consumption of healthy, plant-based foods.

“For Costa Rica Beer Factory, this initiative, which is unique within the country, allows us to reinforce our commitment to social responsibility in the fight against climate change, and at the same time offer our customers a more varied menu with original and meatless recipes," said Monica Mendoza, partner and human resources director. “For this reason, starting Monday May 19th our restaurant-bar will have an expanded menu with vegetarian options available every Monday for our friends and customers to enjoy."

The Meatless Monday campaign, now a popular international movement, was created by the U.S. government as a resource-saving measure during World War I. It was revived in 2003 by Johns Hopkins Bloomberg School of Public Health and The Monday Campaigns to promote cutting out meat one day a week for our health and the health of the planet.

"For many reasons, Meatless Monday makes sense," said Jenny Brown, campaign coordinator for HSI-Latin America in Costa Rica. "It benefits the environment and health and animals. We look forward to working with restaurants and other organizations to promote the campaign within the country. "

The launch event will be at Costa Rica Beer Factory in Barrio Escalante, 100m south of Fresh Market or 600m north of Bagelmen's Los Yoses, at 7pm on Monday, May 19. Those invited include guests from the restaurant, environmental, media, and NGO sectors in the country.

More information:

  • More than 75 billion land animals were raised around the world for human consumption in 2012.
  • Intensive farm animal production systems, or “factory farms,” account for approximately two-thirds of the world’s poultry meat and eggs, and more than half of all pork, harming animal welfare and the environment.
  • Animal products generally have larger water footprints than non-animal products. For example, in terms of protein, the water footprint is six times bigger for beef, and one and a half times larger for chicken, eggs and milk, than it is for legumes.
  • In the U.S., an average household shifting from a red meat and dairy to a vegetable-based diet just one day a week reduces greenhouse gas emissions equivalent to driving about one thousand miles (1860 km) less per year.
  • Animal agriculture is a key contributor to climate change, deforestation, water pollution and water use.


Media Contact:
Raúl Arce-Contreras: +1 301-721-6440 rcontreras@humanesociety.org    

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