Animals shouldn’t suffer and die to test cosmetics or their ingredients. All cosmetics should be cruelty-free, and I support an end to animal testing for cosmetics and to the sale of new cosmetics that have been tested on animals.
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Be Cruelty-Free is the leading global campaign to end animal testing for cosmetics. Join Humane Society International and our partners around the world as we fight to end cosmetics animal cruelty—forever.
Together, we achieved a great victory for animals by convincing Europe to become the world's largest cruelty-free cosmetics market. But in 8 out of 10 countries it's still legal to test beauty products and their ingredients on animals. Join HSI and help us convince the whole world to Be Cruelty-Free!
Learn about cosmetics animal testing with our handy Q&A.Get the faqs here Ugly Reality View Our Infographic
Our celebrity friends and NGO campaign partners are helping get our message out worldwide.Star power Partner organizations
Companies listen to their customers. Demand products that are cruelty-free.Shop cruelty-free Supporting partners
Animal tests are increasingly being replaced with quicker, cheaper and more reliable non-animal methods.Kinder Future
Follow us on Twitter, view our infographic and then download a song. Don't forget to "Like" our Facebook page for the latest updates.Spread the word
Help spread the word about cosmetics testing with some Be Cruelty-Free garb.Check it out
December 1, 2014
The Australian Senate passed a motion in support of ending cruel animal testing for cosmetics. The motion was drafted following discussions with #BeCrueltyFree Australia.
November 17, 2014
New Zealand singer-songwriter Anna Coddington is the latest Kiwi star to join the #BeCrueltyFree campaign for a ban on testing cosmetics on animals.
November 7, 2014
HSI and HSUS scientists and policy experts are working behind-the-scenes, changing laws and regulations across the globe to replace decades-old animal tests with modern alternatives.One of HSI’s top areas of focus has been on reforming Europe’s chemicals law, known as REACH.
October 17, 2014
Campanha Liberte-se da Crueldade da Índia faz história ao proibir a importação de cosméticos testados em animais
A campanha Liberte-se da Crueldade da HSI, está celebrando uma vitória histórica, pois a Índia acaba de proibir a importação de cosméticos testados em animais.